Svit Energy: a Horoshop online store for energy equipment
Approximately 10 days from brief to a ready storefront. We prepared the catalog, purchase journey and integrations to support the advertising launch.
View the results
- Store launch
- Turnkey
- Language versions
- 2
- Catalog
- Filters and sorting
- Platform
- Horoshop
About the project
Svit Energy is a Ukrainian retailer of inverters, batteries, solar panels and energy independence solutions. The business already sold through Prom.ua and wanted to launch a standalone online store.
Pro Resultat handled the site structure, visual presentation, catalog population and technical configuration on Horoshop. Store preparation also covered marketing measurement and the subsequent advertising launch.
- Business
- Energy equipment
- Market
- Ukraine
- Platform
- Horoshop
- Store preparation
- About 10 days
A launch with limited time for approvals
The existing setup did not fully meet the client’s expectations for usability and development options. The owner also had limited time to discuss every page in detail. The project needed a clear process in which the team could work through most implementation decisions independently.
A short brief and an agreed direction
After an initial conversation, we recommended Horoshop and agreed on a delivery plan. A few essential answers in a short brief gave us the basis for the catalog structure, visual direction and page journeys. Once the direction was approved, implementation began.
What we delivered
01
Catalog and navigation
We structured categories, transferred and populated the catalog, and configured filters, sorting and product pages. For a technical product range, visitors need clear routes to the right equipment category and ways to narrow their selection by specifications.
02
Visual presentation and content
We created banners and configured the homepage, information sections and purchase-oriented content. We prepared two language versions and pages covering the company, payments, delivery, returns, exchanges and terms of use.
03
Checkout and measurement
We configured the cart, checkout and available payment and delivery options. Analytics, heatmaps, Google Merchant Center and call tracking provided a foundation for advertising and subsequent optimization.
Homepage and categories
From category selection to the cart
The catalog is organized by equipment type. Filters and sorting help visitors browse the range, while the cart shows selected items, quantities, totals and recommended products. Together, these elements support a continuous journey from finding equipment to placing an order.
Product page
Checkout experience
After the cart, the customer proceeds to checkout, with contact information, delivery details and the order summary on one page. The example shows branch selection and the order contents, using test data in the form fields.
The mobile storefront
Store administration
We configured the logo, payments and delivery in the store administration panel. The settings distinguish the enabled services from the other options available on the platform.
View payment, delivery and logo settings
Launch timeline
We prepared the store in approximately 10 days. Advertising launch activities began on day 11, and the first orders arrived on day 12. A short brief and an agreed direction helped us move quickly from development to launch.
About 10 days
Store prepared
Structure, visual presentation, catalog and agreed configuration.
Day 11
Advertising launch began
We moved from store preparation to the advertising launch.
Day 12
First orders
The first orders arrived after the advertising launch.
Reported results for Q3 2026
Horoshop analytics for July 1–September 30, 2026 shows 167 orders, a total order value of UAH 9,736,673 and an average order value of UAH 58,303.43. These post-launch store figures describe the volume of orders placed during the selected period.
The Horoshop figures show placed orders and their value for the reporting period.
Useful information throughout the store
The storefront includes brand and review sections, while the footer brings together categories, information pages and contact details. These sections complement the product pages, keeping purchasing information and other areas of the store accessible at the end of the page.
After launch: supporting larger buyer inquiries
As inquiry volume grew, the business also received requests for larger solutions. We prepared an 11-page sales proposal for Svit Energy to standardize responses and present solution and pricing information to potential buyers in a consistent format.
This material supported the storefront and the client’s existing inquiry-handling process. It was a separate post-launch deliverable.
We designed a separate presentation for the proposal, including its cover, section structure and pages explaining the client’s service process. The two excerpts below show the visual design of this material.
The engagement also included design of customer communication materials in a visual direction consistent with the brand.
What this project shows
The fast launch depended on a coordinated process: a short brief, a team-led approach to structure, configuration of an established platform, and attention to both catalog content and measurement. The client received a standalone commerce channel prepared to serve customers and support paid traffic.
Planning a similar launch? Explore our Horoshop online store development service. For other requirements, we can discuss full-cycle website development — tell us about your project.
Also explore the brand and store launch for YISTYK and catalog automation for Instrument Expert.
